Type of Services: Product photography and graphic design
Location: Chicago, IL
Delivery: Press-Ready
Background Information
Angel Sales has invented more than two dozen consumer items, including the popular BraBaby. On top of inventing products, Angel Sales engages in the manufacturing, distribution, and marketing of hundreds of other consumer items. Angel Sales's items are sold at major retailers across the world.
The Challenge
Angel Sales primarily markets its own products, but it also markets other clients’ items. The company provides photography and graphic design for numerous methods of advertising, including direct mail catalogs, magazines, sweepstakes houses, Internet marketers, and television ads. With a staff of only eight people, Angel Sales needed to outsource much of its photography and graphic design work. Yet, with years of experience in photography and graphic design, Angel Sales wanted to maintain creative control over all advertisements and promotional images.
Artisan3's Solution
Artisan3 and Angel Sales worked together closely and created a plan to do all photography and graphic design work on location at Angel Sales's main office in Chicago. This way, Angel Sales was able to oversee photography and design work for each item while not doing all the work themselves. Artisan3 set up a monthly meeting with Angel Sales to shoot new items as they came in. Artisan3 streamlined the whole process by developing templates to be used on each project in conjunction with Angel Sales.
Final Product
The final products ranged from photographs to completed advertisements. Because the majority of the finished designs were going to different print presses, the files were made press-ready using industry standards. The new advertisements can be found all over the Internet, and on your next trip, check out SkyMall to see many of the items shot by Artisan3.